Introduction:
In a significant development highlighted by the Tri-Cities Journal of Business in September 2022, Columbia Industries, the unique Kennewick-based nonprofit, has appointed Michael Novakovich as its new President and CEO. Novakovich, previously at the helm of Visit Tri-Cities, brings his upbeat leadership style and business acumen to steer the organization in its mission to serve individuals with intellectual disabilities and other barriers to housing and employment.
A Transition of Leadership:
The article, authored by Wendy Culverwell, outlines Novakovich’s transition into the role, succeeding Eric Van Winkle, the interim president following the tenure of former CEO Brian McDermott. Under McDermott’s leadership, Columbia Industries made strategic acquisitions, including Round Table Pizza restaurants, Paradise Bottled Water, and CI Express, aligning with the organization’s unique approach of owning for-profit businesses to support its mission-based initiatives.
A Strategic Focus:
Novakovich expresses his commitment to deepen Columbia Industries’ relationships with individuals and businesses to expand opportunities for its clients. The CEO envisions a community that is better informed about Columbia Industries and its mission, emphasizing the organization’s role in providing a drop-in center and connecting clients to jobs, training, housing, and various services.
Building Awareness:
Acknowledging Columbia Industries as the “Tri-Cities’ best-kept secret,” Novakovich aims to change that perception. The article emphasizes the importance of educating the community about the organization’s mission, highlighting its role as a significant employer with 250 staff and four operating businesses.
Innovative Programs:
The blog delves into Columbia Industries’ innovative programs, such as Opportunity Kitchen, a restaurant training initiative launched in 2019. The program, located at the Richland Federal Building, has graduated 28 individuals who have successfully transitioned into jobs within the local hospitality industry.
Adapting to Change:
As with any organization, Columbia Industries has faced challenges, including the impact of the COVID-19 pandemic on its various business lines. Novakovich discusses how the organization has navigated these challenges, managing variable costs and adapting to shifts in customer behavior during the pandemic.
Looking Ahead:
The Tri-Cities Journal of Business article concludes with Novakovich addressing one of Columbia Industries’ significant challenges—the upcoming elimination of subminimum wages for people with disabilities in Washington. Novakovich discusses the organization’s proactive approach to this change, emphasizing the importance of adapting to ensure fair wages for workers with disabilities.
Read the full article in the Tri-Cities Journal of Business to gain a comprehensive understanding of Columbia Industries’ new leadership, strategic focus, and commitment to making a positive impact in the community.
